Creative Direction 

What is Janus? Video

Concept: Create a “long form explainer” that answers every question cold traffic might have.
Project: Wrote script, directed new filming of action footage, storyboarded with videographer, vetted VO artist, and directed the final edits.
Result: One of our top organic videos of the last year.
Collaborators: Jordan Swartzendruber: videography and editing

“Do Not go gentle”

Concept: Artistic interpretation of “Do Not Go Gentle” by Dylan Thomas - with one of our customers.
Project: Licensed the poem through the Dylan Thomas Estate, Scheduled and produced the shoot, directed the audio V/O, hired videography and editing, and directed the final edit.
Collaborators: Jordan Swartzendruber - videographer, Ryan Blaske - videographer & editor

Halcyon 450 Launch Video

Concept: A dark theater with video highlights of Janus’s history projected on their next new model: the Halcyon 450. The audio should sound like the narrator is watching the film unfold in the empty theater.
Project scope: I wrote the script, secured location, set up the stage with screens and lighting, helped record and edit audio, and managed final video edit and publish.
Collaborators: Jordan Swartzendruber, videographer and editor. Richard Worsham, VO

ABI HOmesteads

Concept: Create a professionally produced, authentic testimonial of ABI attachments users.
Project: Manage the video shoot, the interview, and directed the final edit.